Montreal shoegaze act Venus Furs unveils the darkly psychedelic video for “New Inspiration”

Venus Furs, the shoegaze project helmed by Montreal’s multi-instrumentalist Paul Kasner, has shared the darkly psychedelic video for the single “New Inspiration,” from Venus Furs’ excellent debut album (read our review here).

“This is a late-night, moody song about needing to accept that you can’t help someone who doesn’t want to be helped – watching someone go down dark or dangerous paths time and time again, and trying to help them, but not being able to if they don’t want things to change themselves,” says Paul Kasner, aka Venus Furs. “The title refers to the character’s motivation to put themselves in harm’s way – the desire to alleviate boredom in their search for new inspiration, and there’s a nod to Oscar Wilde’s The Picture of Dorian Gray in the lyrics (‘Casually he introduces himself, As the wild son of love and death’).”

“I wanted to present the visuals as a relation to both the lyrical tone and musical tone of the song,” says video director Justis Krar, of IMMV Productions. “Heavily affected visual effects layered onto night time footage created a lushness that I feel when listening to the song. Ending the video with a visual effect that I’ve never seen or made before was a wonderful surprise for me, and I think matches the madness at the end of the song.”

Check out the video below. Venus Furs’ self-titled debut is available now via Silk Screaming Records.